I. Corporate culture core layer
◆ Corporate values: To pursue maximization of benefit, to return the society by actual performance.
◆ Chuandong spirit: Hard work, diligent and thrifty, pragmatic and innovative, never satisfied.
◆ Guiding ideology to run enterprise: To survive by quality, to develop by variety, to management for benefit.
◆ Coexistence philosophy: My survival relys on business, the corporate revitalization depends on me.
◆ Principle to deal with problem: What important is result not process.
II. Deep of corporate culture
◆ Production policy: Safe, high quality, low cost, high yield
◆ Quality concept:
(1) Quality policy: "Quality-oriented, customer first, never satisfied"
(2) Quality objective: "Production once first grade product rate is no less than 85%. Quality feedback customer satisfaction rate is no less than 90%."
(3) Quality concept: "Customer in my mind, quality in my hands"
(4) "Substandard products are not allowed to calculate the wage"
(5) "Unqualified products are not allowed to leave the factory"
(6) "Production staff is full inspection, customer is full inspection and the quality supervision department is sampling"
◆ Work philosophy: "Jump up vigorously to pick fruit"
◆ Marketing concept: "Be faithful to others, prudent in directing, win-win with customers"
◆ Environmental protection philosophy: "Today's work does not increase costs for tomorrow"
◆ Employment concept: "Able person on, ordinary people abdicate, mediocrity down"
◆ Life criteria: "Loyalty, diligence, responsibility, and civilization"